What’s the competitive advantage?

Posted: 24 February, 2009 in Christian Life, church, Leadership

Here’s a thought:

Communicating the gospel in a postmodern context can make us feel forced to compete with the entertainment industry. You might be able to compete if you have millions of dollars and that level of expertise. Most of us don’t. We have only one advantage that neither Hollywood nor MTV has. We have the presence and power of the living God!

Why in the world would we eliminate God’s power from our core strategy and actually move to a deficit rather than to an advantage?

unfairI’m a creative, thinker, imaginer, dreamer, engineer, problem-solver, strategizer,  architect, designer type person. These elements of my character over the years have had a tendency to drive me crazy. What can start off as a simple desire to “be the best we can be” can lead to the traps of perfectionism and self-reliance.

There are many things that I can do well in my own strength. The funny thing is that even when these things turn out really well, they can end up ultimately not taking me – or the things I lead – any closer to where they need to be.

All this has increasingly led me – painfully sometimes – to this one conclusion: When all is said and done, there is only thing that really makes the difference…..and that is my readiness to surrender it all to God. And when it comes down to it, He is not only the only competitive advantage that we have. He’s the only one we need.

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